Friday, 21 January 2011

Report on Questionnaire

Having a mp3 recording of 'Let the sun shine' and an A4 picture of them helped the participants gain a little knowledge of the band so that they weren't completely clueless about the questionnaire.

Do you think this song works with a contemporary rock band like Distraction?
Most of the participants of this questionnaire are fans of the more contemporary rock genre and felt that the song choice worked perfectly with Distraction and emphasised their new, hip attitude while still paying homage to the classic rock genre through their unique style.

Do you like the look of them for a new rock band?
Mostly positive results for this question even though Distraction does not seem to offer anything new to the rock world that has not been discovered before st some point. This question was just a matter of opinion which can be affected by the participants liking of rock.

Would you go see them play live?
Most people asked me in return 'how much would it cost?' This clearly states that the certain participant felt moved/attracted to further exploring this new rock band at their college but was still snapped out of it with price queries. This is still a strong barrier for a potential audience for Distraction but hopefully with the release of 'Let the sun shine' the price issue will no longer matter and the new song will captivate alot more people.

One of their songs on your iPod?
Most people looked at me and said why not however a larger majority of them seemed unsure of their answer; as if they needed more of Distractions work in order to decide whether they can fit into their playlist.

Are you interested in viewing a music video, featuring Distraction?
Participants became intrigued when I mentioned this and I explained further how it would be about the song I just played them and would involve a story to go with the song. All the participants said YES either to be polite or the fact that they just wanted to explore the band much further.

Do you see this band going further beyond college and making a productive music career?
Nearly all participants were very unsure but they said why not and explained how they looked cool and played, sounded alright thatb they were bound to get noticed by someone sooner or later. They also hinted the possiblity in their own opinion that a label company would not say no to these guys.

Do you like this band, Who do they remind you of?
Everyone liked Distraction however there were no similaritiesin their choices of who they reminded them of HOWEVER two people said thaty they remineded them of Nickelback judging by their appearence in clothes and hair. This proves my theory that the band are similar to Nickelback and are creative like them etc, see my band comparison post

Do you think that the Rock Genre has improved over the years?
The people that I asked were students at SNC and were mostly interested in the more contemporary rock music which highlights their interest in Distraction. Only very few seemed to think that classic rock was unbeatable or that the rock genre has stayed the same throughout the decades.

Friday, 14 January 2011

Test Footage, Samples 1&2

These test samples demonstrate the RED effect that me and my group wish to create in our pop music video. The red hoody will stand out as we will B&W the rest of the screen, this effect will relate to the oscar-winning film Schindlers List (1993) when the red effect was used to represent emotions such as innocence and vulnerability. However we are using this effect to demonstrate the romantic side to this dark naarative; making it one of the positive outcomes of this depressing story. These shots right here will not be used in the pop promo. They were filmed in the college which is the main location of the music videos narrative. The RED effect will not be used on the band as we wish to project their full image and not have it altered in any way. Distraction was unfamiliar with this effect and on the day of filming they wanted to perform in their own style.The luminous jacket (Test Sample #1) effect will not be used in the music video, its just an example to show how many different effects we were willing to test out. In the end we all decided that the RED effect was more powerful and helped relate to the narrative in a symbolic way.

Here is the picture; the reference to the iconic Pleasantville Effect that was created in Schindlers List (1993) "The Girl in the Red Coat" The only item in the B&W film to contain colour.

Final Synopsis for Music Video (3rd draft)

After the final review of different versions of the music video synopsis from each member of our group we finally decided to smash them all together in order to create a narrative to which we all contributed to. In my own opinion I thought that this new idea would really work with the effect that I personally wanted to create (David Fincher-style MES) The O Block idea is gone due to property conflicts between Suffolk New College and UCS.

The first scene would involve the main character in the technical area of the recording room at SNC with the band performing "Let the sun shine" through the glass, creating a barrier between him and them which will be explained further on in our narrative. The main character will have drink and cigarettes on show to show that his current state is negative which will make the B&W more understandable. The main character still tries to have some sort of link with the band, however remote; he storms out of the recording room, the band pays no attention to him.
Scene two I suggested that before we brighten things up a bit we should further emphasise his feeling of non-exsistance by having him sit at a college computer and search himself (name, identity) on the internet which will lead to "0 results found" being sent back to him, almost as if he was fading from exsistence.
At least 3-4 scenes in this music video will involve the narrative automatically switching back to the bands performance when the chorus is about to be played. This would be a good way not to distract the audiences focus from Distraction giving them a bigger boost in popularity. They will be involve in the mood changing sequence when B&W will flicker until turning into colour.
The main character will drift outside, still on college grounds suggesting that he is still a student, a flashback sequence will take place from here showing the audience that he was once a member of Distraction and was kicked out for unknown reasons which has led to his spiralling downfall and inner demons. It all looks like gloom and doom for the main character until he basically falls in love at first sight when we introduce our femal character who also has a main role in our narrative. She will be wearing bright colours (red) which will introduce the change from B&W to colour, new inner feelings for the male character. Male character sees her but then the scene will switch to Distraction once again. The narrative will then lead to a string of random encounters where the male and female will run into each other over a period of at least 3 scenes in our narrative which will lead up to the big finish, the relationship will blossom alot more through these clips.
The final shot will be filmed in the Large music room next door to the recording studio, this scene will focus more on the band itself; possibly involving scenes of them setting up, having a laugh with one another. This is all in order to present their image to the audience making them more understandable and likable with the younger audience (that they are not completly professional, more fun) Their live performance will be mimed but set up to look as if it wasn't with the main characters observing them which will establish that the male doesnt need them anymore now that he has a new love interest.
I think this narrative was the right way to go in the end because it is more about the band and our narrative is not too confusing for the audience.

Friday, 7 January 2011

List of all Locations, Props and Costumes needed

Recording Studio/Booth, Suffolk New College
– This location will be used for a majority of the bands performance throughout the music video “Let the sun shine”
The Learning Curve, Suffolk New College – 2nd scene that serves to the narrative where the main character is descending into darkness and his existence is fading. Google’s himself – 0 results.
College grounds, Suffolk New College – Important scene where the character sees his new love interest and the mood of the narrative becomes brighter and the stylistics change featuring more colours.
Recording Studio/Booth, Suffolk New College – Flashback sequence of main characters dismissal from Distraction.
Random Locations around SNC – These small 20-sec clips will brighten the mood continuously and will eventually blossom the relationship between the two main characters.
Large music room, Suffolk New College – Final scene, boosted performance from Distraction featuring the same song, only a different setting. Closing sequence for relationship that has finally bloomed and is strong, Distraction is performing better and the main character does not need them anymore.

Instruments mainly associated with the rock genre and featured in the song. Guitar/Bass, Drums/Symbol, Microphone etc.
(Optional) Alcohol bottle, Lit cigarette in order to emphasise the depression the main character is encountering in early scenes.
Windows PC, Keyboard used when the main character Google’s himself which will serve as a symbolic feature showing the fading of his existence.

Black denim, Black jackets
at the start to emphasise the dark mood and current state of the main character. (worn by the band, main character but different style)
White T-shirts in order to represent the change of mood for the narrative. (worn by the band)
(Optional) Red Jacket, Dress this will be used to create unique effects with Final Cut Pro be a reference to Sin City etc. (worn by the female main character)
Casual Bright Clothes another change of style to go with the newly established lighter mood featured in the music video. (worn by both main characters)

Target Audience Questionnaire

Firstly small introduction for the participant, explaining Distraction.
Using Sony Ericsson WALKMAN W610i play a sample of “Let the sun shine” by Distraction to a participant in the questionnaire.

Do you think this song works with a contemporary rock band like Distraction?
Circle one answer:

Show them an A4 band picture of Distraction with their image and instruments.

Do you like the look of them for a new rock band?
Circle one answer:

Would you go to see them play live?
Circle one answer:

Would you ever pay money to have access to one of their live performances or in order to have one of their songs on your iPod?
Circle one answer:

Are you interested in viewing a music video featuring this band?
Circle one answer:

In your own opinion, do you see this band going far and making a productive career?
Circle one answer:

Do you like this Band?
Circle one answer:

Who does this band remind you of?
Participants answer:

Do you think the Rock genre has improved over the years?
Circle one answer:

What is your favourite instrument?
Participants answer: